Tarkett to Reduce Tarkett Home Product Line

Tarkett has announced a reduction in its Tarkett Home product offerings, focusing on residential carpets and hard surfaces due to rising costs and low market activity.

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Source: Floor DailyRead the original ↗
Tarkett to Reduce Tarkett Home Product Line
Photo: Floor Daily

Tarkett, based in Solon, OH, has decided to scale back its Tarkett Home product line to concentrate on residential carpet and hard surface products for its core distributors. This decision comes in response to increasing material costs, volatile energy prices, and a decline in home sales and renovation activities, which have significantly impacted the residential sector.

The company clarified that this change pertains only to Tarkett Home and will not affect its commercial or hospitality divisions, which remain central to Tarkett North America's operations.

Tarkett expanded its residential carpet offerings through the acquisition of Lexmark Carpet Mills in 2018, which also bolstered its presence in the hospitality market. In 2021, the residential division was renamed Tarkett Home, featuring a range of products including carpet, hardwood, luxury vinyl tile, laminate, and sheet vinyl.

Historically, Tarkett was a leading producer of residential hard surfaces, pioneering glass-backed sheet vinyl in North America in 2005. However, as the demand for residential sheet products declined, the company shifted focus towards commercial growth through acquisitions, including Centiva and Tandus, while the Lexmark acquisition aimed to enhance its residential profile.

Source: Floor Daily

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